On July 8 and 9 2015 in Santiago, Chile will be held the principal business and technology event of Latin America, which will feature more than 22 countries represented, gathered to address the latest trends in technology, software, e- commerce, mobile and online marketing .

Major companies, country pavilions and business delegations from across the continent will be present in the expo consisting of 10,000 m2 with the most innovative technology solutions for business available.

Countries like Brazil, Argentina and Costa Rica have already confirmed their participation at the Digital Expo through pavilions, and is expected in the coming days other countries with great development in the IT area of ​​the region to join. These pavilions will be installed on the first floor of Espacio Riesco -main event center in the city of Santiago-, which may be visit by over 5000 attendees expected by the Chile Digital Latin American Congress 2015.

Meanwhile, we have extended the invitation to participate in official trade delegations to important government representatives and organizations of Latin American technology industry such as AMIPCI, Cuti, CESSI, SOFTEX and APPS.CO, among others. These organizations and their partners will have access to special benefits and become part of the Business Meetings to coordinate reunions, strategic alliances and connect with potential customers.

It is expected that the Digital Expo of Chile Digital Latin American Congress, created with the mission to «improve the competitiveness of enterprises through training and networking, thus contributing to the development of the countries of the region», will be attended by over 200 companies exhibiting leading technology solutions for business.

For more information on how your organization can be part of the Second Chile Digital Latin American Congress 2015 either with a pavilion at the expo or with an official trade delegation visit http://congreso.chile-digital.com/pabellones-paisesasociaciones/

A study made by Forrester on 2013 shows that the implementation and consolidation of business systems multi-cloud improves scalability by 72% of companies and two thirds of them were able to quantify the savings in costs thanks to this technology. In addition, 64 % of companies that invested in the cloud could state benefits innovation of its offer and opening new markets.

Until recently, the popularity of Cloud technology is only limited to business applications such as «Software as a Service» but today Cloud companies seek solutions outside their facilities, making this technology reaches a broad spectrum of possibilities for the application of technology on different operating systems or devices, as well as business platforms.

The high number of suppliers in the technology market has increased competition and has made more and more companies outsource their Cloud solutions. An example is the increasing use of cloud security issues and management solutions, and virtualization environments in public, private and hybrid clouds.

But like in most companies implementing IT, budgets in this area tend to be small. Besides there is widespread ignorance of the potential and the benefits of Cloud technology, despite the recognition and importance is having such solutions today.

Moreover, many companies today have adopted a multi -cloud environment without knowing it. The adoption of external services infrastructure, security or professional management teams, have led companies to implement multi-cloud systems through its suppliers. According to the survey conducted by Forrester, 58 % of companies occupy more than one supplier, although 71% of them prefer to have a single service Business Cloud.

Despite the problems of security and privacy that have cloud services, data indicate a strong trend towards virtualization services in several areas, even when 43% of the companies mentioned these problems as the main barrier to adoption cloud. According to Everest Group, private and hybrid clouds grew by 66 and 44% per year respectively.

There is also private and hybrid clouds, a type of public cloud that has unfortunately been the victim of various violations, which has left organizations vulnerable to these threats even with the variety of existing security options for enterprise cloud applications. This is because the implementation is responsible for applications of IT resources, storage and networking and is offered by external providers chosen on demand and usage-based remuneration.

In contrast, private clouds IT resources, applications, storage and networking is responsible for the implementation, but the service is offered by the department, also based on demand and pay based on usage.

A complementary solution between the two is the hybrid cloud, which is preferably applied between large companies and according to its projection, it is expected that half of them implements it by 2017. It is mixed mode is one in which a portion of the resources TI are offered as services through an internal private cloud while other resources are delivered as services offered by third parties through public clouds.

Each day, more companies are forced to migrate from the old ways of bringing their business to new tools and benefits that deliver information technology. The emergence of Cloud systems in all areas of the company and the Big Data, charge every day harder and this 2015 will demonstrate why.

As Chile Digital we show the latest trends in IT this year that will be part of the Second Latin American Congress of Technology and Business, on July 8 & 9 at Espacio Riesco, Santiago, Chile.

Internet of Things (IoT):

According to Cisco, by 2020 there will be 50 billion devices connected to the Internet. In addition Gartner estimates that the growth trend will be replicated in industrial contexts as operating not only in automation (home automation).

2014 was the year of the «wearables » ( wearable technology) and it is expected that this year the Internet of Things expand to businesses, which increasingly everyday objects connected to the Internet to share data and optimize team work.

IDC estimates that the market for IoT solutions will grow from 1.9 billion in 2013 to 7.1 billion in 2020. Such is the expectation of Internet of Things that two thirds of customers looking to purchase technology connected to their homes before 2019 and nearly half plan to purchase technology that can carry.

This involves many changes in the consumption of information from people and companies, also involving a transformation in content creation and data processing. This will also push another trend this 2015, Big Data which opens new possibilities for handling massive digital information and analytics.

Big Data

On 2013 the market for large volumes of data or Big Data worldwide reached USD $ 2,600 million, while for the past 2014 this figure is expected to increase to $ 16,000. A six-fold increase in relation to the overall IT market. This 2015 is no exception and is expected to Big Data is the solution for optimal management of the Third call or Cloud Computing Platform.

With the increase of Internet-connected devices and the information that each rises daily Internet, data reaches circulating levels difficult to manage and especially difficult to use to generate useful content for the company. Handle large amounts of data then becomes imperative and Big Data is one of the solutions to achieve, especially when only 23% of the information generated by companies is used.

Cloud Computing:

According to a study by Forrester in 2013, 64% of companies that invested in the cloud able to confirm the benefits of your offer innovation and opening new markets, while 72% of companies improved scalability thanks Cloud and Multi -Cloud systems.

All this despite the security and privacy issues that have these services and shows that 43% of companies see this problem as the main barrier to implementing cloud computing systems.

The cloud during 2015 will not only be limited to SaaS applications (Software as a Service) but both public and private clouds and mixed will be implemented, depending on the needs of each company.

The integration between Cloud, Internet of Things and Big Data will make this 2015 information management significantly reduce costs and bring businesses to the forefront of the market.

All these issues will be addressed by experts in each area in the Second Chile Digital Latin American Congress of Technology and Business 2015.

Who has not heard of Bitcoin in recent times, the criptomoneda that has revolutionized the international financial system requires the endorsement of any central government or issuer, but uses a system of consensus among all stakeholders that make up your network. But do we really know how it works?

To better understand the phenomenon let’s go back to the origin of money. For thousands of years, humans have occupied different elements to standardize the value of things, pay , save and track prices. Some African communities used seashells, salt in Asia and pearls in North America as equivalent to money. On the island of Yap in Micronesia, the stones were the means of payment used, the closest analogy whose narrative helps us to better understand the phenomenon of Bitcoin.

The people of Yap knew that the rocks themselves didn’t need to have high value to be useful. Served as an effective way to save, pay and give value to things. A lot of small stones amounted to a big rock. Some were the size of an elephant and weighed more than 3600 kilos. Obviously one not wearing these big rocks at home, but everyone knew who belonged to.

These people help us understand how anything with certain attributes can function as money. These attributes are:

Scarcity: The most important feature that must have something to work well as money. The island of Yap had no limestone so all the rocks had to be transported from Palau.

Durabilidad: Las piedras pueden durar cientos de años sin que necesiten mantención.

Verifiability: These elements are easily distinguishable and identifiable.

Severability: Stones are hard to break , but a large rock can be negotiated by many small stones.

Portability: Most stones can be transported, especially smaller ones.

Fungibility: The stones of equal size will be equal to all others in value. The people of Yap are not interested in having a specific stone.

When a member has something of value you negotiate with someone else, assuming a promise to pay in the future, a form of credit. Because it is very difficult to follow the movement of all loans money is created to assign an exact value. This was the case with stones in Yap. Every time someone made a promise to pay for any goods or services are delivered in exchange any item as stones, pearls salt or as a souvenir of this credit, which later would be called as what we know today as «currency «.

The main benefit of the coin is that it allows objectively follow the course of the credits, payments and see things objectively, but above all, allow this credit can be transferred to any person in a community that recognizes the value of this coin.

However, as tribes expand with their business, coins begin to fail because, in the case of the islands of Yap, began exchanging products in places where the stones if they were abundant, which brought a devaluation stone. It was therefore necessary to create a more universal currency.

Thus it appears that was the most reliable currency in the history of mankind. The gold. Gold was for 5000 years the scarcest, durable, divisible, verifiable and portable element that could be counted, even though I did not have an essential use in the life of man.

With the emergence of the banking system, gold started to have a form of representation on paper , known as the ticket. All ticket could be exchanged for its value in gold from any bank in the world. But for 40 years or so, banks stopped storing gold in exchange for paper tickets and just happened to have value in itself relied on promises of government.

But the role is uncomfortable and easy to lose or steal. Therefore, had begun to find a way of representing the old ticket that was more secure and portable. He began creating digital currency , bank accounts and credit cards but this digital currency was not really a coin, but it was an electronic representation of the same old ticket.

This representation has been unable to keep pace with the speed with which information is transmitted. If I want to transfer money from one place to another, it will take me a long time and have high associated costs. It is now like a pig trying to fly with wings of paper. We can improve the wings all we want, but the pig will fly.

A couple of years Bitcoin was created. The first truly digital currency was built from scratch and designed especially for the new information age. His attributes are the same as a traditional currency because it is scarce, divisible, verifiable, global and open source.

Jon Matonis, Founding Board Director of Bitcoin Foundation and Speaker at the Second Chile Digital Latin American Congress of Technology and Business 2015, notes that » in just five years, Bitcoin has shown unequivocally that we do not need kings to mint our money and we need banks central to issue paper tickets based on debt to decide what should be our money. Money is something that collectively determines what we want «.

With over 7 million people using Bitcoin in the world and more than 100,000 people each week buy their first bitcoins, it is expected that this coin is the evolution of money and allows for traction spread rapidly worldwide. This is due to its portability and easy handling from different platforms, including mobile phones and tablets, without resorting to a bank.

Opiniones Verificadas, innovative system for the collection, treatment and management of online consumer reviews, which operates with great success through its partnership with Google Comments, a condition which only 28 companies in the world have been able to obtain – in 8 European countries, Chinese and American markets-, will be part of the expo of The Second Chile Digital Latin American Congress of Technology, Software, E -commerce, Mobile and Online Marketing 2015

Through Opiniones Verificadas services, companies can improve customer relationships, increase confidence, increase sales by up to 20 % by the opinions of their customers, optimize the SEO of your products and get a better rate online conversion.

Opiniones Verificadas solutions gives customers the ability to read reviews from other consumers, thus obtaining higher levels of trust. Reviews from real customers allow prospective clients to improve your shopping experience and as a result increase conversion online store. E-commerce can also get direct feedback from their customers, allowing them to identify their needs, improve customer satisfaction and loyalty.

The technology adapts to the search engines, so the ratings and reviews are indexed by «Google Shopping» and integrated in your list, allowing better positioning, getting more traffic and new customers.

To learn more about Opiniones Verificadas visit www.opiniones-verificadas.com

Gtd Group, a holding company with over 30 years in the telecommunications market, consisting in Teleductos Gtd , Gtd Manquehue, Telefónica del Sur and Gtd Flywan (Colombia), is one of the companies that exhibit their products and services in the Expo of The Second  Chile Digital Latin American Congress 2015.

The telecommunications company, has put emphasis on quality and customer service as a differentiating factor. His specialty is delivering a wide range of high quality services in the area of ​​telecommunications and reliability with a team ready to respond in a quick and timely manner to each client needs.

Gtd, offers a wide range of services aimed at small, medium and large businesses, government institutions and the residential market. In its bid, Data Center services, connectivity and transmission of voice, data and video, telephony, mobile telephony, Internet services, data storage, IP and Digital Telephony, TV and bundled services are counted.

Gtd Group has its own network of more than 20,000 kilometers of fiber optics, a complete network of offices and facilities, wireless and satellite all over Chile technologies, which adds to its presence in Colombia, where they have full coverage country.

To learn more about the products and services offered visit GTD Group www.grupogtd.com

Gigas, Hispanic multinational company specializing in server hosting in the cloud, present the latest in Cloud solutions as part of the Expo at the Second Latin American Congress Digital Chile 2015.

The company is ranked among the top 30 Cloud service providers worldwide, according to the prestigious «Magic Quadrant for Cloud Infrastructure as a Service» Gartner.

Gigas offers a Cloud service quality, easy and accessible for all customers, both large companies and SMEs. Also noted for its technology and efficient technical support available 24 hours, 7 days a week.

The company has datacenters in Madrid and Miami offices in Spain, USA, UK , Colombia , Chile, Peru and Panama, 60 employees and more than 3,400 corporate clients.

To learn more about Cloud hosting services Gigas, check https://gigas.com/

About 70 % of business transactions that exist in the world today are still processed in old and obsolete languages ​​such as COBOL programming, which has more than 50 years. IT organizations typically spend more than 60% of their budgets only in the maintenance of these existing systems, leaving little time for innovation.

Therefore companies are at a point where technology innovation is crucial to reduce costs and to update their business models to the times when the business environment is increasingly connected.

Proof of this is predicted to more than 50 billion «things» will be connected to the Internet in 2020 and the number of partners and suppliers with which a company must interact will constantly growing. Microsoft alone already has more than 640,000 members in their business ecosystem.

In contrast to the monolithic applications, future applications will need to be more agile. Companies beginning its reinvention in the short term will benefit from applications that adapt to the pace of business, managing the increasing complexity and opening doors to a connected business environment.

The company Accenture, which will be present at the Second Latin American Congress on Technology and Digital Business Chile 2015, proposed in his 2014 report «The Future of Applications» creating three new strategies (liquid, intelligent and connected) to guide the implementation of new technologies and to take his company to become the industry leader.

Liquid Applications: To compete with agility and speed, companies can no longer afford a complex, lengthy and costly coding applications or implementations term and long- mass systems. What organizations need is a new way of building software (fast, flexible and liquid) with reusable components that enable the rapid assembly of applications to support dynamic business needs.

This approach requires modular architectures, integration techniques of the future generation and mentality that cloud and mobile comes first.

Smart Applications: Companies need to incorporate intelligence software in all its processes and its applications to manage the increasing speed, complexity and volume of information and maximize the value of internal and external of this business (including information from the world physical). Intelligence software is possible thanks to the influx of data, its processing power and advances in the science of data, such as natural language processing, thinking machines or cognitive computing. Thanks to these advances, applications can automate routine tasks, improve business processes through integrated analysis and even govern themselves.

Connected applications: To increase revenue and defend your position in the market, companies need to create new competitive boundaries using different softwares. But doing this openness is required connectivity applications in multiple dimensions, as ecosystems with business partners and customers as well as the rapid growth of the «Internet of Things», which is essential in the delivery of new services. The load can be run from anywhere, not only from phones, tablets and PCs, but also in manufacturing, pipelines, industrial equipment, cars, clothing and more, to make products in product-service hybrid.

These three new applications strategies also depend on bringing the company to a new operating model for developing software. In many companies the technology is “in a box». It is considered that it is contained within IT as a specific function, rather than a competition that every business leader must embrace.

A new, more collaborative approach is essential. The information technology should help shape business strategies and businesses should help information technology to define how the software being used to enter new markets, to reach new customers and drive competitive differentiation.

Lagash, international technology company dedicated to consulting systems , present the latest business solutions software based on Digital Expo Second Latin American Congress of Chile 2015 .

Its solutions ranging from specific parts to corporate architectures, through systems integration and applications for collaborative work, with expertise in software technology architecture consulting factory, SharePoint, .NET, BizTalk and Azure.

With extensive experience in the market for Microsoft products and technologies, Lagash offers services in the areas of specialized consulting, custom development, software development factory and usability. Also, professional actively involved within the Microsoft community, providing solutions and solving technological challenges constantly.

Lagash specializes in understanding the complexity of each business and design architectures that meet those needs efficiently, ensuring a measurable and concrete a level of quality and adequate availability.

The company has the experience, knowledge and the necessary strength, to provide a comprehensive service specialized consulting, allowing them to customers in Latin America have the support of specialists to develop software components highly complex corporate prototyping software architectures, strategic technology advice or improvement of solutions that are already productive.

To learn more about the services of Lagash visit: www.lagash.com